Why Independent User Research is Essential for Health Tech Growth
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Why Independent User Research is Essential for Health Tech Growth
Key topics in this article… User-generated evidence in health technology For health technology providers, user research has become an essential foundation for trust, market access, and sustainable growth. From AI diagnostics to remote monitoring platforms and digital therapeutics, health tech companies face mounting scrutiny from buyers, regulators, investors, and, crucially, the patients and clinicians who…
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Harnessing Real-World Evidence: The Key to Unlocking the Full Potential of Digital Health
The world of healthcare is undergoing a profound transformation, largely driven by the integration of digital technology into every facet of patient care. From wearable devices that monitor vital signs to telehealth platforms that connect patients with providers, digital health is revolutionising healthcare delivery. However, to fully harness the potential of these innovations, it is…